Sports and Entertainment
Raising your game and your income stream
Our leisure choices have never been greater. More concerts, more sports games, more festivals, more fun. Therefore, to invest in a major stadium project, clients must be certain of a sizeable return in their investment. BuroHappold will ensure that this aim is met, through meeting the needs of every stakeholder – fans, performers, players, operators and owners.
Our specialist people flow modelling team will study footfall, building in dynamic freeflow of people through the stadium, as well as ensuring safety at every stage. Lowering operating costs and minimising carbon footprint are always considered in every project, whatever the environment or local conditions.
We are not just engineers, we are also spectators. We appreciate that good stadium design is not just the nuts and bolts, it is about creating a buzz or a feeling. That’s why we pioneered research into how stadium design can generate atmosphere inside a sports arena. We know that the right atmosphere delivers not only an unrivalled spectator experience, but also boost ticket sales, increases advertising and sponsorship spend and attracts more lucrative media deals.
Flexibility is key to success. At Tottenham Hotspur Football Club our engineers helped create a football pitch that splits three ways, transforming the pitch into a multi-use venue and creating additional revenue streams. We have met complex structural challenges like the oculus moving roof on the Mercedes Benz Stadium in Atlanta, as well as delivered within a tight footprint with the Aviva Stadium on the Lansdowne Road Site in Dublin.
Whatever the challenge, as a multi-disciplinary firm, we have the expertise and experience to meet it.
OUR SPECIALIST SPORTS & ENTERTAINMENT SERVICES
Stadium and arena engineering design
Elite and community sports training facility engineering design
Repurposing and refurbishing of existing venues
Masterplanning and Infrastructure design
Economic viability and business case support
Lead consultancy project development and management
Asset management and venue operation advice
Leisure and Training Facilities
Football ground expansion
DELIVERING A DIAMOND-INSPIRED STADIUM THAT WILL ENCOURAGE SOCIAL AND ECONOMIC DEVELOPMENT IN QATAR
Qatar Foundation Stadium (2022 FIFA World Cup)
Created for the FIFA World Cup 2022, this 40,000 seat stadium is set to be the jewel in Qatar’s architectural crown. Enclosed in an outer shell shaped to resemble a diamond, the stadium glints as it catches the sun in the daytime, and glitters under the illumination of thousands of diodes at night. Our design features an innovative bowl cooling system and pioneering cable roof structure that will deliver an exceptional spectator experience for the duration of the World Cup, and facilitate the stadium’s transformation into a sports facility for the Qatar Foundation afterwards. Our work transformed the previous design, enabling the high performance of the brief to be retained whilst reducing the cost and programme by 40%.
EXPANDING MANCHESTER CITY FC’S SIGNATURE STADIUM SO THAT MORE FANS CAN ENJOY THE ACTION
Etihad, Manchester City FC stadium expansion
This ambitious expansion project has seen Manchester City Football Club’s famous stadium increase in capacity from 48,000 to 55,000, with the potential in future phases to reach up to 70,000. The most challenging aspect of the project for our team has been incorporating the new extension into the existing roof structure, whilst ensuring continuity of business for the club throughout.
Our engineers combined their extensive experience with use of the very latest technology to develop a design that delivered the additional capacity while working in harmony with the original vision for the stadium.
REALISING A NEW MULTIPURPOSE STADIUM AND REVITALISING THE COMMUNITY BEYOND
Tottenham Hotspur FC
Built on the footprint of the legendary White Hart Lane football ground, and designed by BuroHappold to be constructed while the venue remained in operation, the new Tottenham Hotspur UEFA/FIFA compliant stadium will deliver an incredible experience for football fans and perform as a multipurpose sports and entertainment arena.
Our pioneering design enables the football pitch to split three ways and slide beneath the south stand of seating, transforming the stadium from a bespoke football ground into a flexible venue that can also support NFL games, corporate events and concerts.
ENGINEERING A PIONEERING RETRACTABLE ROOF TO CREATE AN ICONIC STADIUM FOR ATLANTA
The world’s first retractable oculus roof sets this stadium apart from any another.
A brave step into unchartered design and engineering territory, this unique structure establishes a strong brand identity for the Falcons while giving fans an unforgettable experience as it cantilevers 60m into the centre of the stadium to close and open in a striking pinwheel formation. The roof also supports a 30 tonne halo scoreboard – the largest in the world – which rings the top of the stadium providing fans with a 360° view of the action, and delivering an immersive and theatrical spectator experience that encourages the highest level of crowd engagement.
CREATING A WORLD CLASS ENTERTAINMENT VENUE FOR THE PEOPLE OF THE SOUTH WEST
We are a pivotal part of the team that will realise this 12,000 capacity, multipurpose performance venue, transforming a previously contaminated brownfield site into one of the most high value spaces in the city. The importance of the Bristol Arena cannot be underestimated in terms of its cultural value, enabling people in the south west of England to experience world class performances on their doorstep. We adopted virtual reality techniques to develop and communicate engineering solutions that help to deliver the performance of the arena spaces.
WHAT OUR CLIENTS SAY
BuroHappold deliver to our exacting requirements, providing the information and detail we need in a timely, organised way. This makes them stand out in this fast moving industry. They are also nice people, who know their stuff and are easy to work with.
Terry Carnes, UK Property Services Director, Live Nation
Meet the team
Our sports and entertainment leadership team have global experience designing and engineering world class sports stadia, entertainment venues and much more, to deliver exceptional fan experience and improved revenues.
To help inform the venue design of the future, we have undertaken our own world-leading research and developed a unique way to measure atmosphere and the fan experience within stadia. The whole experience of the fans is inextricably linked to performance on the pitch and the commercial success of the event.
Can the concourses and surrounding venue environment be designed to encourage fans to ‘dwell’ pre and post-match, offering greater financial yield and enhancing the experience of the visit? Is there a better way to incorporate retail and refreshment and revenue opportunities (People Flow, ‘eye-ball’ analysis of billboards from passing spectators)?
And spectators should enjoy the approach to the venue, the comfort of the seating, the view, the atmosphere, and finally a safe departure afterward.
In engineering terms we focus on the building itself – from the integrity and efficiency of the construction to its ongoing sustainability, be that environmental or economic.
You can trust our impressive track record
We were involved in creating a soccer stadium that is one of Europe’s most commercially successful, and has one of the best playing surfaces in the world. (Arsenal) We physically raised the roof of the world’s biggest grossing arena (O2 Arena), inside the Millennium Dome, an earlier project of ours. In fact, BuroHappold has driven some of the world’s most iconic projects in the sector. The Mercedes Benz stadium in Atlanta, with a mechanical roof that opens and closes like a camera lens, became commercially successful before it even officially opened due to pre-bookings.
Looking wider than the stadium
We are ideally placed to understand the context of venues within mixed use masterplans. Here they are integral to the wellbeing and engagement of the local community, and at the core of the economic development and regeneration of our clients’ assets and cities. See Olympicopolis.
How do we score goals like this?
At BuroHappold we draw on our breadth of design, engineering and planning skills from across our international practice. By integrating our services you can have the best of both worlds: best practice, truly expert technical advice, and personal, totally involved, on-the-ground leadership.
When our Engineers work together around a single objective, the ground becomes fertile and clients benefit beyond expectations. Have a play with our Enginuity tool to see how this works in putting your dream team together.