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Most BuroHappold people would agree we have been a firm with values that have endured for more than 41 years.
In changing times, we decided to confirm the priorities and articulation of our Principles. In May 2017 we took the unusual step of asking all 1,800 BuroHappold people for input.
Using a mobile app, we exposed 15 ideas to get the conversation started. From an analysis of 500 of the most detailed responses we synthesised six Principles.
Partners were delighted – whether young or those with a few grey hairs. The elevation of Wellbeing to a position of singular priority is especially relevant in a rapidly urbanising world, as is the linkage between technology and empathy.
OUR PRINCIPLES
1. Wellbeing
We value human wellbeing, and are discontented with limitations. We commit
to taking this as seriously for our people as our projects.
2. Diversity
We are a diverse, one-firm culture. When we get it right, it sings. Internal barriers are always to be overcome through inclusivity.
3. Responsibility
We embrace mutual responsibility. It is easy to default to individual success. Teams need to share success and failure in the same way.
4. Legacy
We are more than a business. We care about the legacy of our work. We have a responsibility of care as an employer and influencer in the shaping of the world.
5. Sustainability
Sustainability is intrinsic to the economic and social impact of our work. Going beyond compliance requires challenging preconceptions, taking extra steps.
6. Courage
It takes courage to create. Our culture fosters a dynamic between technology and empathy to gain deeper insight, unleash imagination, and manage risk.
If you live by these principles,
roll up your sleeves and join us!
What is forward integration?
From the day the business was created BuroHappold has understood that great design starts with identifying and responding to the needs of the people that will use a space, place or building. The process that we call ‘Forward Integration’ is simply the next logical step in this approach – moving beyond the present to anticipate future requirements, and design them into today’s environments and structures.